About
Our Mission
Our mission is to provide coaching that helps people live well in all the ways it’s possible for them to live well.
This usually means helping people overcome particular frustrations and difficulties.
It can also mean helping people attain a harmony with the reality of life by clarifying their sense of purpose, being strategic, being organised, and performing well from moment to moment.
Our Story
Our coaching is particularly efficient and effective due to the deep level of understanding that informs our coaching practice.
Our primary coach, Mark Davidson, has worked in personal and professional development since the 1990s. He found coaching to be such a good way to help people, but he was frustrated with what the coaching industry as a whole had to offer. There was so much nonsense spoken! The bodies that set themselves up to regulate the coaching industry hadn’t gone beyond the models of coaching that emerged in the 1990s. Better was possible.
So, with his background in philosophy, Mark set out to develop a mechanism-level understanding of the coaching process. How exactly does coaching deliver its benefits? What exactly does a coach have to do for their coaching to be effective? If the aim of coaching is to help people fulfil their potential to live well, what does this mean in practice?
Mark’s investigations enabled him to develop the next-generation coach training courses that our sister company, Coachwise, offers. Now he is providing his own coaching services through Wiselines.
Coach Training
If you’re looking to train as a coach, you should consider our sister company, Coachwise.
Level 1 Training
Learn how to coach people during daily life.
Level 2 Training
Learn how to coach the people you manage.
Level 3 Training
Learn to provide coaching as a professional service.
Our Founder
Our founder, Mark Davidson, was uniquely able to make breakthroughs in the understanding of coaching.
A coach
Mark ran an outdoor education centre in the 1990s, then applied what he’d learnt to help build teams and develop leaders. The move to coaching came when he saw that this was where the greatest need was for what he had to offer.
He has worked with countless individuals, with companies such as Pfizer, Porsche and the China Construction Bank, and with business schools such as INSEAD, Harvard, and MIT.
A philosopher
Mark was the main thinker behind the Philosophical Clarity project.
Philosophical Clarity opens up a new way to understand what it means to live well. Rather than searching for abstract principles to follow, people can systematically apply insight to the particulars of their own life.
Good coaching helps people to do exactly that.
An all-rounder
Mark learnt to meditate when he was 19.
He is a poet and musician, and he plays capoeira.
What to Expect
With decades of work behind the coaching Wiselines offers, you can expect …
Effective coaching
Your coaching will be shaped to deliver the results you’re looking for.
A personal approach
The focus will be on the specifics of who you are and of the challenges you’re facing.
A bullshit-free approach
We won’t talk nonsense or give any spurious advice.
Interested?
If you think you might like to get coaching from Mark, why not book a free 20 minute call to find out if it would be right for you?